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Social Media Marketing

The traditional marketing model is broken, you need to go social

Social media is used to allow people to communicate with one another. Smart marketers quickly realised they could use social media to leverage their brand.

No other marketing platform offers the potential reach that social media does. With over a billion users on Facebook and hundreds of millions on other platforms, it’s no surprise that companies are spending a lot of time developing social media strategies that work.

Social media marketing can help enable your business to engage with customers, build your brand, participate in business networking, meet new clients and suppliers, drive quality traffic to your website and ultimately increase your sales.

Each social media network has its benefits and pitfalls. Spending time developing a strategy for the wrong one can be a waste of time and money. We’ll work with you to understand your marketing aims and integrate social media into your marketing activity.

We have specialists in all areas of social media, including Facebook, Twitter, LinkedIn, Google+, blogging, YouTube, Pinterest and more. They can show you how best to utilise these social media tools for your business.

We can help you:

  •  Define which channels to use and how to engage with your target audience
  •  Design, build and brand your organisation’s social media profiles
  •  Build a strategy, based on your objectives, to help you plan how to manage your brand online
  •  With social media management, utilising our expertise to manage your social media for you
  •  Create compelling content for your social media platforms
  •  Utilise social media activity to improve search engine rankings
  •  Track and report on web traffic and conversions generated by social media campaigns

Social Media Advertising

Social media has developed into a powerful platform for advertisers. By adopting the more traditional PPC paid search model, and in many cases expanding upon that, social media advertising offers extremely targeted and often effective platforms on which to promote your products or services.

We can work with you to help you manage your own advertising campaigns or we can manage them for you, ensuring your target market sees your ads and takes the action you desire. We focus our attention on the advertising platforms that deliver results:

LinkedIn Advertising.  An excellent, targeted platform for B2B marketing, ensuring your ads are seen by business decision makers.

Facebook Advertising. Powerful B2C advertising offering precision targeting. It is a constantly evolving platform so please get in touch to find out what’s on offer.

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