Links

The ability to link to other sites is an integral part of the on-line culture. Here are four good reasons to have links away from your site: -

  1. It offers you the opportunity to link to trade bodies, affiliations and quality accreditors giving your target audience peace-of-mind and the knowledge that they are dealing with a recognised body.
  2. It offers you the opportunity to position your products and services. By linking to non-competing, complimentary sites you can create a perception in your visitors mind purely by association.
  3. It is becoming increasingly important amongst search engines, who now include link popularity as part of their ranking formula.
  4. Last, but by no means least, setting up link exchanges with non-competing, complimentary websites can bring you important targeted traffic.

At Intergage we recognise these important issues and as such offer a comprehensive link manager that allows you to create a database of external links that can then be used throughout the site when needed. Whether they are used in a news story, a page or on a page made up purely of links, each link opens in a new window ensuring that your precious site visitors do not leave your site entirely.

It is a simple case of point-and-click to create a hyperlink to any item within your site - create links to other pages, news articles or products. Another advantage of using the Link Manager is the ability to categorise your links, this enables you to control where they appear - helping you to create highly relevant content.

Please call 0845 456 1022 for further information or click here to arrange a demonstration

 
 
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