So often companies dive into marketing without taking a step back and asking the all-important question: ‘What are we trying to do?’.
Here, our 7 Steps to An Optimised Content Marketing Strategy offers up some useful advice.
The first step to achieving brand adoration is knowing what's currently happening in your marketplace and what's needed for your brand to be recognised.
The next step... well, you'll have to read our 5 Steps to Brand Adoration to find out.
According to a recent study by Google, 4 out of 5 consumers use search engines to find local information.
So the simple truth is that if you’re not appearing in the place where 80% of your potential customers are looking for you – you’re losing business.
Experts say we've entered The Relationship Era. This is all about how you can achieve increased average spend and visits from your existing customers, encourage referrals and achieve the ultimate: Brand Loyalty.
Here are our 7 Steps to Achieving Real, Engaging Relationships with Your Customers.
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