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A New Era in Paid Search - Discover The New World

The Web marketing team is back. After a successful seminar in March covering Content Marketing, we wanted to pay some attention to paid search.

Pay Per Click must play a part in your online marketing strategy. Whether you’re building brand awareness or boosting traffic to your hub (website), paid advertising offers some great features.

The focus over the last couple of years has been Google organic algorithm updates, but in the background Google AdWords has been quietly preparing the biggest update since its launch in 2000.

Enhanced Campaigns are here, and you need to know how these changes will affect your paid search strategies. We will guide you through all the new features and give you tips on how you must manage your campaigns moving forward.

As well as Enhanced Campaigns, we will look at Google Remarketing Campaigns and the Display Network – we will be highlighting how fantastic these features are and how you can use them to promote your brand and drive further traffic to your site.

We must not forget social media and the opportunities they offer in terms of paid advertising – we will look at Facebook and LinkedIn, offering guidance and some examples of successful social media advertising campaigns.

May136Areas we will cover:

  • Google AdWords Enhanced Campaigns
  • Google AdWords Display Network
  • Google AdWords Remarketing
  • Social Media Advertising – Facebook and LinkedIn
  • Tasty Marketing update

This seminar will make for a great morning, giving you an insight into the amazing world of paid search – you will definitely go away buzzing with new ideas and strategies for your online marketing.

Book now while places are still available!

When is it?

The seminar will be held on Wednesday 26th June 2013. Please arrive from 9:15am for coffee and an official 9.30am seminar start. The seminar will conclude by 12.30pm.

Where is it?

This seminar will be held at Bartley Lodge Hotel.

How do I book my place?

You can book your place by clicking here or contact your Account Manager on 0845 456 1022

I’m not a subscribing Intergage client – can I attend?

We’re more than happy for guests to join us for this seminar, subject to availability. Places are available at a cost of £75 + VAT per person. To book your place please click here and we will contact you shortly.

We look forward to seeing you there!

The Intergage Team

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